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Your Google Business Profile Matters More Than Your Website

Before someone clicks on your website, they see your Google Business Profile. If your GBP is incomplete or wrong, you lose the call before they even visit your site.

The Numbers

• Businesses with complete GBPs get 7x more clicks than incomplete ones
• 84% of GBP views come from discovery searches - people who did not search your business name
• The top 3 spots in the Google Maps pack get the vast majority of calls

The Most Common Mistakes

1. Wrong or missing business hours
2. No photos or outdated photos
3. Wrong category selected
4. No reviews or not responding to reviews
5. No GBP posts - Google sees an inactive profile
6. Different phone number or address than your website

What to Fix First

Claim your GBP, pick the right primary category, add 20+ real photos, set accurate hours, and start getting reviews. Then connect it to your website so everything stays consistent.

Learn about GBP optimization

Read more: GBP optimization service.

Reference: Google Business Profile Help.